Bloggercube
Back to blog

Blog

Bloggercube16 min read

Interview about Bloggercube with Mehdi Ghahreman

Hello Mr. Mehdi Ghahreman. We're here today to discuss a little about your Bloggercube app and your service there. We want to know how you got the idea, how the app was created, how it works, and why it will be so successful in the future.

Interview about Bloggercube with Mehdi Ghahreman

Hello Mr. Mehdi Ghahreman. We're here today to discuss a little about your app Bloggercube and your service there. We want to know how you got the idea, how the app was created, how it works, and why it will be so successful in the future.

First and foremost, we would appreciate it if you introduce yourself and explain how you spend your day.

Hello! My name is Mehdi Ghahreman, entrepreneur, as well as inventor and founder of the unique app Bloggercube. I am 41 years old and have been interested in business all my life. I always go about my work with diligence and ambition.

You could say that I have experienced a lot. I emigrated from Iran to Germany with my family when I was 12 years old. In Germany, I was welcomed with open arms. I then built a new life of my own here and learned business and administration at the higher commercial school. Today I have three daughters and a wonderful family. I currently run three businesses: S2C Sale2com GmbH, DEE Ghahreman und Bloggercube GmbH And now I have developed my own app; Bloggercube.

 

My weekly routine always looks relatively the same. In the morning, after waking up, I take care of my two small children (two and four years old) and then drive them to the Pre-school. Afterwards, I drive straight to my office. There I meet my co-workers and with a coffee I go to my desk. The upcoming daily meetings with the teams are done via Zoom. Developers, designers, marketing, everyone in the team exchanges ideas about their goals and plans and motivates each other for the day. While calls are made in the service center, ideas are collected in the bloggercube area and the improvement of the app is planned. After that, I mainly take care of building up relationships with media portals and influencer agencies, as well as all-round press work, with the aim of placing our brand (Bloggercube) as widely as possible. Since my team and I also have our own large network, we also spend a lot of time in 1:1 conversations with potentially interested stars and influencers, as well as their management.

 

Is Bloggercube your first startup career?

I have been in sales for over 23 years and started my own business when I was 21. My biggest company to date, Cell IT GmbH, has grown to 650 employees. Together with Marcel Jansen, board member of HSV (a football club in Hamburg, Germany), we started a job exchange (job2buy GmbH), which has currently been shut down for my Bloggercube project. At the moment, I focus most of my time on Bloggercube, as well as the further development of the app.

Have you been involved in other projects in this regard?

I am involved in several companies at the moment. I really enjoy working independently and building a company, and now getting my own app up and running is a whole new and exciting  experience.

 

How did the idea for Bloggercube come to your mind?

I myself am a passionate sportsman (martial artist & football player) and played for years in the Hamburg HFZ Oberliga. Even as a child, it was always my dream to talk to or even play with a real professional footballer. My friends and the people around me felt the same way. Everyone would have done anything for a short conversation or even long-term contact with a football star. My biggest idol from the sports world is Lukas Podolski. What would I have given to have a word with him back then? I then thought to myself that my friends, my environment and I are definitely not the only ones with this wish. There are countless people out there who would like to communicate privately with their idol. The topic is very important for fans, but it can also be beneficial for clients. And that's exactly how my idea for the app Bloggercube came about. It didn't take long for me to put my idea into practice and develop the app with the help of my team.

 

What does Bloggercube do?

Bloggercube puts your favourite star in your own mobile contact book! Can you imagine having your favourite star's name on your phone? Finally, there is now a free app for idols, celebrities and influencers to get in direct & personal contact with their fans and viewers. As a user, it's easy: pick up your mobile phone and call whoever you want. Whether it's your favorite football player or any idol from the internet you've been following on social media for a long time; no one is unreachable anymore. With just one click, you have the ability to text, call or even video call your favorite star!

There's no need to go through management, tour Germany with hundreds of other fans, or buy expensive backstage passes just to catch a glimpse. Long queues or crowds of people when you actually want to talk to your idol in private and for longer than just a few minutes are also history.

Registration is really easy and super fast. Bloggercube allows you to get in touch with your favourite celebrities around the world in just a few simple steps. The app even features exclusive videos and photos of the influencers to give you an even more personal insight into the exciting lives of their idols.

 

It's a great idea to make audiovisual contacts with celebrities and influencers. Can this also happen on Instagram or other social media?

Of course, there are already other social networks that allow indirect contact between fan and star. For example, on Instagram you can write to any celebrity via "Direct Message", no matter how many followers they have. However, celebrities with a larger reach receive thousands of messages every day, which is why many of them usually go unanswered. To get a response, you need great luck. Most of the time, only business enquiries or similar are answered. Fans can also communicate indirectly with influencers through simple posts and stories, for example through comments. Stories are small live excerpts from the lives of influencers that regularly give fans a small glimpse behind the scenes. Stars also come into contact with their fans at fan meetings or meet and greets at concerts. However, there is usually not a longer exchange there because the time is very limited. Most of the time, people also talk on a very superficial level.

So that means that other social media platforms like Instagram and TikTok are very crowded with countless fans. Many stars who have a large reach and receive huge amounts of fan messages employ staff or even sometimes entire teams to answer these messages or e-mails, for example, and to clarify business enquiries. It is almost impossible to establish personal contact between fan and star via this channel.

 

What is the most important difference between Bloggercube and other social networks such as Instagram?

When a star should go live on other social media platforms, for example, a large part of the fans just watches without interacting. Photos and videos are also commented on less and less, as privacy is simply lacking here. If you want to tell your favorite star in this way how great you think he is, all the other millions of followers read these messages. And even if one comments, these comments are rarely noticed by the influencers. Social media platforms are like a small stage for celebrities to present themselves to their "audience". It never gets really personal via these platforms, that is clear. At least not to the extent that a fan can establish individual contact with a star. Even the direct message function doesn't work quite the way a fan might imagine. A short and concise message, as well as very intimate and long messages, get lost very quickly in the DM ́s of the stars.

The lack of interaction is not only a disadvantage for fans. Celebrities also benefit from more personal and closer contact with their viewers. For example, the community is strengthened, and the influencer gets to know his fans better. In this way, stars can specialize and improve their content.

Why is this an exclusive service for audio-visual contact between celebrities and their fans?

There are platforms that are similar to ours, but mostly they are video messages, or recorded voice memos that the star reads out to his or her fans for a high fee. The fact that anyone can now ask their favorite actor, for example, what kind of jam he likes to eat for breakfast, really only exists with us. And the beauty is that every question, no matter how private, will never be made public. Because no one other than the star and the fan is still on the "line" at that moment. The conversation is complete, exclusive, and of course private. You don't have to share the star with other fans. You can think of it as FaceTiming with your mother and explaining the remote control to her; only there might be an Oscar winner on the other end.

Bloggercube allows for face-to-face conversations for the first time, and because of the length, they can be on a more in-depth level. You can choose whether to contact your favorite star by chat function, by phone call or by video call. Of course, this is a hundred times better than spending a lot of money for a photo or a hug.

Registration is also very uncomplicated for idols as well as for users and is very quick. Users can quickly top up their credit and then contact the celebrity of their choice directly. The app is very self-explanatory.

 

What is the motive behind the activities of celebrities?

In addition to the classic activities that are necessary for most celebrities to become famous (such as observing trends and setting them themselves or creating content), collaboration with companies and cooperation partners is also crucial for a greater reach.

To thank their fans for their loyalty and support, many celebrities are always looking for new ways. Bloggercube is a great way to give something back to your fans. No selfie, backstage pass or autograph card can replace such a personal conversation. In addition, stars can directly donate a portion of their earnings to charitable organizations and make a good difference in the world. It is also very important, especially for influencers, to expand their reach. Through personal exchange with their fans, they can get to know them better and understand what kind of community is behind their number of followers. An influencer who knows the interests of his community can (as already mentioned above) adapt and improve his content accordingly. As a result, fans remain loyal and also recommend their favorite star to their friends. This in turn leads to further income and a wider reach for the celebrities.

 

Why should influencers / stars establish contact with their fans?

First and foremost, it is of course always interesting and a great pleasure for influencers or stars to get to know their fans. These people are the reason for their success and have usually been with them for a long time on the path of an idol. Through direct contact, fans and followers can give feedback to stars and possibly express wishes for future content. Through contact, fans get a multifaceted insight into the private life of their favorite stars and get to know the person behind them better. They get the opportunity to have a very personal conversation with their idol and ask their own questions. Social media can also quickly convey a different image of a person, which of course makes it all the more enjoyable to really get to know the celebrity.

 

Especially during Corona, most of the bigger events like concerts, meet & greets or fan meetings, where there is interaction between fans and stars, were cancelled. This was of course a big disappointment for everyone involved, which is why an innovative idea like Bloggercube is now just the thing. Scandals and rumors can be cleared up quickly and easily through a private and genuine conversation with influencers. In addition, as already mentioned, celebrities can give something back to their fans and give them a unique and unforgettable experience. Moreover, they can start to get to know their fans on a very individual basis.

Another reason is that the number of idols has exploded in recent months and years. Because the competition is so incredibly big and getting bigger, some who have been relying on this mainstay are now finding it incredibly difficult to make enough money to stay afloat. It's getting harder and harder to make enough money just from social media activities to make a living. With Bloggercube, any influencer who has already built a small community can earn extra money simply by spending time with their fans. You could say it's a win-win situation for both parties! Creating content is no longer necessarily an obsessive task. From now on, it's just talking ;)

 

What exactly does the donation function (aid to charities) mean? (Help for Charities?)

The donation function enables idols to do something good and make a difference in the world. In the simplest way, a part of the revenue, which has been determined beforehand, can be donated directly to charities. At the genesis of the idea, we had heard from many conversations that the idols might have a moral problem with asking money from their fans for the talks. Therefore, we decided to let everyone choose freely whether they want to donate a part or even 100 % of their earnings. Small, large or even regular donations make a big difference in the world and can save lives. There are very many different organizations that work every day for all kinds of problems that you should definitely support as much as you can. Influencers and stars have the opportunity to do just that in a direct way with us. Whether a small part of the money goes to the environment, against world hunger or for children's charities, it doesn't really matter, every cent counts!

 

Does Bloggercube only exist in Germany? And if so, do you have a plan to make it international as well?

Initially, we will only start throughout Europe, but we want to roll out the platform internationally to the whole world as soon as possible. One day, everyone who is active in social media will know and want to use our app, that's our goal. Because of course there are celebrities all over the world who would be interested. A few international celebrities have even joined us already. The concept is simple, which is why many celebrities show interest and the idea spreads quickly. For each country, we need a few key positions, and we can start marketing there. This process can go faster than you think. But before we really start, we want to perfect the app so that every star and every user likes it.

 

What experiences have you had during this time?

It's nice that you can still rely on your network in these very fast-moving times. It was an unusually long way from the idea to the finished app, but it was really worth it. I learned that you need a lot of patience and stamina to develop an app. In addition, I was able to meet many people and business partners during the development process who have since become good friends of mine. I have gained a lot of experience and am glad that we have made it this far together.

Together with my team, we have been able to take many steps in the right direction and are getting closer and closer to our goal. We have also been able to attract some celebrities from all over the world. In addition, we are now (almost) completely satisfied with our third design version of the app :)

Is Bloggercube viewed positively by celebrities?

The feedback is very positive throughout! Most people download the app directly and are amazed at how many stars are already on it, famous American actors, international basketball players or big German stars.

It's only a matter of time before you too have your profile activated. All it takes is a simple click and a free registration. So, what are you waiting for? Whether you are a simple user or an idol, everyone benefits from our app. Probably it is the simple concept and the unique way of communication that attracts the celebrities. Bloggercube is another source of income for the celebrities with little effort and ease of use.

 

And which celebrities are already on Bloggercube?

At the moment, we already have many German stars in the app, including Pietro Lombardi or Bayan Linjawi. We also have many celebrities from the reality TV industry, such as Nathália Gonçalves, who took part in shows like "Love Island" or "Das Sommerhaus der Stars". There are also musical stars like Katharina Gorgi, known from the Mamma Mia musical, who come to Bloggercube to talk to their fans.

But internationally known stars are also already registered with us and use the app; for example, the famous Hollywood actor Steve Carrell, who is known from the American series "The Office". The well-known influencer Olivia Culpo also looks forward to countless calls and conversations with her fans. In addition, we already have many sports professionals on board. German football players like Jonas David from Hamburger SV or the American football player Keenan. They all use our app.

 

What's the biggest lesson you learned on the way to publishing Bloggercube? And what plans do you have for future development?

The development of Bloggercube is divided into several phases and we will be adding many more features. The processing of updates, the expansion of the app, and the versatile development takes place in our office throughout. We want to promise the users of the app as uncomplicated an application as possible and always solve problems or concerns quickly.

Some very well-known stars have already expressed great interest in working with us. Now, we are in constant talks and finalizing contracts with several celebrities from all over the world. We want as many celebrities as possible to know about our app so that it becomes known as quickly as possible. Once Bloggercube spreads, everything will happen very quickly! We're incredibly excited about what's to come and look forward to further cooperation with international organisations and, of course, the celebrities!

So, stay tuned and download the app today to make sure you don't miss anything. :) There is definitely something for everyone!

 

 

More articles

Bloggercube takes off
Bloggercube1 min. read

Bloggercube takes off

The new podcast “The Cube” sets new standards

Haftbefehl
Bloggercube1 min. read

Haftbefehl

Haftbefehl: From Street Life to Netflix Star ! The Story of an Immortal

Christian Eckerlin
Bloggercube1 min. read

Christian Eckerlin

The Lion of Frankfurt. Fighting Spirit, Heart, and the Rise of a New MMA Era

Filip Pavlovic
Bloggercube1 min. read

Filip Pavlovic

Fame Fighting

NFL
Bloggercube1 min. read

NFL

The NFL Sets Its Sights on Germany – and Bloggercube Will Be Right There

    Interview about Bloggercube with Mehdi Ghahreman | Bloggercube